In addition to my editorial work, I also work as a freelance copywriter, often for brands within the ski and outdoor industry. Here's an example of some of my work in the commercial world.
Red Bull Media House
I write and update athlete bios for Red Bull Media House, which involves interviewing athletes from sports ranging from rock climbing to ice hockey to surfing. I've also written press releases, web stories, and more for Red Bull Media House.
I'm a contributing editor for REI's Co-Op Journal. Check out my stories here.
I write nearly all of the written content for Flylow, from product descriptions and catalogues, to blog posts, email newsletters, and more.
I've written product copy for Mission Workshop, a San Francisco-based company that makes durable, high-end bags and apparel.
I wrote all of the web copy, plus press releases and other marketing material, for a new Tahoe-based wine company called Illanta Wines.
Head High Wines
I wrote all of the web copy for a new, surf-inspired wine company out of California's North Coast, as well as additional marketing material.
I've worked as a contributing writer for GORE-TEX, writing feature-length stories for their website that add depth, characters, and compelling storytelling to their outdoor products.
I have written email newsletter copy as well as print marketing material for this family-owned, organic sock company out of Fort Payne, Alabama.
I wrote and helped edit a winter catalog for Evo, an action sports online retailer with a flagship store in Seattle, Washington, and I've contributed to online story campaigns for evo.com.
I work with German company Ortovox to review their translated written material, approving all English translations for use in marketing material, press releases, catalogs and more. I've also written product descriptions and copy edited various marketing documents.
Farm to feet
For the company Farm to Feet, which produces American-made wool socks, I interviewed ranchers and manufacturers in the wool industry, then wrote blog stories for the brand's website about their various suppliers.
TAHOE EXPEDITION ACADEMy
I've written and edited copy—from blog posts and marketing material to a school magazine—for Tahoe Expedition Academy, an independent Pre-K through 8th grade school in Lake Tahoe.
TUCK school of business
For Tuck School of Business, the business school of Dartmouth College, I write Alumni Stories for their website and a print magazine—essentially narrative profiles of Tuck graduates on their career paths and how Tuck has influenced their trajectory.
SECOND HOME CARE
I wrote the web copy for a relaunch of the website for Second Home Care, a family-owned Truckee-Tahoe-based property management business.